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We helped deliver a great webinar yesterday for our Client Loqate, a GBG solution and their partner Rapyd in the U.S.
Some great insights were shared at 14:00 PST by Justin Duling and Eric Rosenthal on how fintech and payment capabilities, powered by location data, play a critical role in building the ecommerce infrastructures needed to accelerate in today’s digital world. Watch it here.
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Sud Kumar, our Global Marketing Director (VP) picks up the story.
"The key takeaways were the fact that the COVID-19 pandemic has changed consumers’ payment and commerce behaviours significantly.
Consumers now, in this not so ‘normal’ world, have an increased demand and expectations for a streamlined and seamless user experience (UX) when completing orders, with no papercuts during checkout which might lead to loss of sale. Integral to eCommerce is good, clean data – none more so than global location data plus the ability to take payment in all formats in any country.
When fintech capabilities and location data meet, a formidable force is made, which in turn is an integral force for any e-commerce business".
We'll be helping to run more webinars for Loqate in the future, as well as our own, centred around Global e-commerce and the customer experience with partners such as cludo.
#ecommerce #ux #userexperience
To find out more about Origin’s digital services, click here, or to get in touch with a member of our team, email [email protected], or give us a call on 01926 422002.
Sud Kumar
Marketing Director